The Psychological Power of Touchscreens
Now that digitalsignage.NET supports the creation of touch screen enabled content as well as more traditional digital signage, we…
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Screen Placement tips – Summary
Over the last few weeks we have been discussing some of the things that the professional advertising industry use…
Screen Placement tip #7 – Content
It may sound bizarre to talk about content when discussing where best to place screens for maximum impact, but…
Screen Placement tip #6 – Dwell Time
Dwell time is an often used term in the world of websites such as this one, where site owners…
Screen Placement tip #5 – Time of exposure
This is not so much about where best to place a digital signage screen (although it should be considered),…
Screen Placement tip #4 – Clutter
When talking about clutter and digital signage, even non advertising related let us first look at the Wikipedia description…
Digital signage screen placement tip #3 – Cone of Vision & Eccentricity
When considering where to best place a digital signage screen it is always best to consider the way that…
Screen Placement for Digital Signage – tip #1
Over the coming days & weeks we will be providing a series of Screen placement tips. These tips…
7 Drivers Accelerating Digital Signage Adoption
Despite businesses in the past being hesitant to incorporate signage into their marketing strategy, forward thinking corporates are now…
Top 5 reasons why Higher Education institutions need digital signage
20% of all US colleges already implement digital signage which comes to prove the system’s usefulness in campuses. Experts…
Visual content for digital signage & what we’ve learned from our clients
People prefer images to text. This statement is particularly true for the web, as images help us navigate…
Are Pokemon Go and Digital Signage symbiotic?
Pokemon Go as most of us know is the latest ‘App’ game craze, and is taking the world by…