We are pleased to announce the impending release of the new digitalsignage.NET system which will be enabled soon after we have communicated with our users in order to transition them to the new system. Some of the key new features … Continue reading
Category Archives: Featured
iPad2- a possible threat to digital signboards?
We’ve been reading some interesting articles, including one released by Apple itself, addressing the iPad’s capacity to be used as a digital signage hardware. As shown below its screen is large enough to substitute a digital signboard and it doesn’t … Continue reading
Live road traffic info and digital signage
The need for providing real-time information on traffic conditions has been long- identified by companies like Infotrafic (France) and INRIX (US) yet the content was confined to PCs, radios and mobile-phones for quite a while. At this year’s DSE in … Continue reading
Interactive digital signage in San Francisco’s bus stops
If you’re getting bored while waiting for the bus (and who doesn’t?) you might be provided with some entertainment; if you’re in San Francisco and happen to wait at one of the 20 bus shelters equipped with 72- inch interactive screens to play … Continue reading
Instantly customised ads in NYC.
Exciting news from New York about taking place- based media to another level. The personal one. Imagine being able to display the ad corresponding to the individual’s buying patterns exactly when he/she is shopping. Armed with data about 80 million … Continue reading
How not to handle a cloud failure. Google and Microsoft.
Two important email providers Google and Microsoft have recently encountered a cloud failure and it would be interesting to further investigate their reactions for learning purposes. This week Google officially announced an outage affecting 0.02% of all its Gmail accounts (around 40,000 … Continue reading
NanoLumens or the screens that bend
Have you ever thought that the display of a large screen would be as simple as hanging a mirror on the wall? No crew of experts needed nor hydraulic equipment. While maybe most of us didn’t, what we did use … Continue reading
The pay-per-look- DOOH’s new billing method?
As the industry evolves, new ways of measuring the efficiency outdoor advertising campaigns are arising. During the last DSE, Ayuda Media Systems presented its pay-per-look charging manner according to which advertisers are charged by a more exact metric- the number … Continue reading
The advent of interactive DOOH
We’re happy to read an article about such an important topic of the day: DOOH’s connectivity. The key concept is: cross channel communication and the transition from monologue to dialogue, from a simple impression to expression. Connectivity is not only … Continue reading
Count me in as a Dynamax-ian
Hello everyone, As Dynamax increases its web based marketing strategy, there’s another person now behind the scenes! Howard kindly passed me the honour of updating/contributing to the blog as I’m digging deeper into the digital signage field. And wow, what … Continue reading