In an interview granted to the French newspaper, Les Echos, Nicolas Bordas the president of AAAC (The Association of Communications Agencies in France) acknowledged the importance of regulating the outdoor advertising while not undermining the industry of place- based … Continue reading
Author Archives: Dynamax
Future trends in digital signage
A new industry forecast has been released by DigitalSignageToday compiling future case scenarios, expert commentaries from digital signage visionaries, the Digital Signage Future Trends Survey results and comparisons with the 2009 survey data. The report provides evidence for the industry’s … Continue reading
The dot com’s forsake? New gTLDs coming up soon.
ICANN announced the timeline of its new gTDL (generic Top Level Domain) programme with information improved domain names that will help Internet browsers understand what a website is about from the first glimpse and provide a more tightly controlled online … Continue reading
More branded instant life- sharing
More on the interesting potential of a mobile- screen interaction, the way we see it. It seems like the smartphones are smart-ying out people’s lives and this time it’s photo sharing that another app has been especially created for. Instagram … Continue reading
April Fool Day’s Fun- The Spaghetti Tree
The BBC has recently discovered a new species of penguins- the flying penguins that can travel thousands of miles, all the way to South America, where they spend the summer. Put that on a screen and you’ll definitely catch people’s … Continue reading
Tweeting on a mirror
We’ve recently wrote a post about in-store augmented reality and how would it be to get instant feedback from remote friends when trying clothes on. Well, now it’s all happening at Westfield London. The shopping center introduced a mirror allowing … Continue reading
Enviable see-thru LCD touch screen
As promised during the CeBit 2011 Samsung started producing its magic ambient light- powered transparent, LCD touch screen (who would have imagined all these screen capabilities ten years ago?) offering a a 22-inch, 1680 x 1050 resolution panel with … Continue reading
Elevated Digital Signage
Every space is a potential revenue- generating resource as long as there is someone to listen, watch or read what somebody else has to say. Elevators have become a targeted location for digital-out-of-home media networks who saw it as a … Continue reading
Dynamax makes You a star!
”The image of a youngster, glued to their mobile phone, talking a mile a minute about the latest celebrity will be a familiar sight to many parents” (Marketing Week). The challenge is transforming you into a star and this highly … Continue reading
Digital screens in county prisons
The convicts from a jail in Buffalo, NY can now see ads on a giant HD screen placed in the lobby used by family and friends and in the booking area, reports the Buffalo News cited by sixteen-nine. But … Continue reading