Almost two years ago we started covering the news of Cübb, a company that, in our opinion, had an interesting approach to outdoor advertising. You may remember their digiwalkers (shown on the right) or the Cyklops as they used to … Continue reading
The 2011 French Open Tennis Tournament is now over and some of us are still baffled by Rafael Nadal’s victory against Roger Federer. While pondering upon the event, we’ve learned that amid all the spectacular tennis matches and enthusiastic supporters … Continue reading
Pascal Cübb is the CEO and founder of Cübb, the company that has recently deployed the ”digiwalkers” (the term used by iDOOH Media- one of their partners in the UK ) or the Cyklops as they call it in France for Virgin … Continue reading
For most of us, touchscreens are a ubiquitous part of our lives as they’re embedded into the devices we use the most: smartphones and tablets. Yet, I’m sure that not many of us had the chance to interact with a … Continue reading
In the past year we’ve addressed different topics from the digital signage realm- from news, to commentary, tips and resources which sparked various levels of interest among our readers. Some of the most popular ones were related to important … Continue reading
Remember the fact that digital signage is all about delivering your message to the right audience, at the right time and to the right location, with the help of a screen and a digital signage software? Well, Digital- Out-Of- Home … Continue reading
M6 Mobile by Orange- the leading mobile provider in France for the youth – will make use of Cübb‘s Cyspace to unfold its summer video games tournament throughout France. The Cyspace- a recycled container- will host video games competitions (among … Continue reading
Or so does one of the latest articles of the Platt Retail Institute suggest, based on the studies of several researchers and psychologists in the field of consumer behaviour. While at least 50% of the purchasing decisions are made in … Continue reading
The outdoor advertising campaign for Virgin Radio in Paris managed to generate 1 million views and 5,200 qualified contacts in one week only through a combination of dance, music and…an unusual type of digital signage brought about by Cübb’s Cyklops. The … Continue reading
